I celebrate divergent perspectives that spark breakthrough insights that enable new and original solutions.

Since day one, Beco has been working to help you reduce the environmental impact of your pet. It started with a love of dogs, followed by the acknowledgment that giving them the life they deserve (plus a little extra) has an impact that needs to be challenged.

And so, Beco was born.

Guevara takes a fresh approach to car insurance by allowing customers to pool their premiums to lower the collective premium and then refund unclaimed capital to the group.

There are two ways to choose a Guevara P2P pool; you can either be invited by a friend or family member or Guevara will suggest the most relevant pool for you based on your risk profile and location. Guevara then tries to encourage friends and family to join mutual groups which further encourages the P2P functionality and lowers premiums through reducing the incentive to claim.

My goal is simple. Build brands people care about. Brands that inspire through impact and those on a mission to make a difference.

If that sounds like you, get in touch.

A selection of the brands I am currently helping:

  • A broad brief to elevate NASCAR’s brand perception and expand its reach into popular culture across the U.S., driven by a digital-first and technology-led approach to content and entertainment.

  • Grand Visual is a unique production agency providing creative and production services for Out Of Home. Crafting compelling stories, shaped around audiences, locations and mindsets using various creative techniques. Grand Visual were acquired by Talon in 2019 and continues to deliver world-class creative around the globe.

  • A creative collective. A new form of studio. We are the punks, the poets, the writers and wranglers. We are the strategists, creative thinkers, writers, marketeers, doers, and artisans you don’t have in your business. We are committed to fulfilling the creative aspirations of brands and their agencies, helping you elevate your campaigns, activations, and projects to inspiring new levels.

    The Tahoe Project team is a diverse assembly of connections, collaborators, mavericks, and poets. These individuals are thoughtfully curated and called upon to serve specific projects, tailored to distinct environments, purposes, and clients.

  • An investor and incubator for emerging technology, I support The49 and advise their team (sports technology and SaaS) with brand and marketing direction, focusing on developing brand infrastructures for scale-ups (from start-up to Series A). This includes guiding brand investment strategies to support both funding rounds and growth objectives. My work spans building comprehensive brand strategies, executing multi-channel campaigns, and driving customer retention by integrating brand into CX, CRM, and digital touchpoints.

  • In 2014 our co - founder was battling with a long-standing ankle injury that was threatening to put an end to his competitive rugby playing days. Not one to lie down and accept defeat this kicked off a worldwide search until he found a support that could get him back out there. Fast forward two years, the pack was formed and Bearhug was born. From amateur to elite, junior to veteran, men and women alike. The Bearhug range currently includes wrist, elbow, knee and ankle joint supports along with calf and thigh muscle sleeves.

    Bearhug's vision is to create an inclusive supportive community connected through activity.